EVENT MARKETING

Fully integrated campaigns across multiple channels supporting pre-registration and awareness:

• Digital and print advertising campaigns across leading trade websites and publications
• Email marketing to a database of 74,000 previous and prospective visitors

• eUpdates sent regularly to visitors and exhibitors containing the latest information, news and features on two or more exhibiting companies
• Dedicated website attracting 93,000 users per year and over 370,000 unique page views per year, with the most popular visited page being the A to Z exhibitor listing
• Show previews in all the major industry magazines
• Show Guide featuring an entry from all confirmed exhibitors and distributed prior to the Show via Commercial Motor and Motor Transport magazines. Also available free at the entrances to the Show
• Video content of pre-show media reception and previous shows for all our social media channels and website

The PR team will provide a communications campaign from September 2020 to May 2021 to industry press contacts, exhibitors and visitors including press releases, eUpdates and social media.

If you would like more information about the visitor marketing and PR campaign for the 2021 Commercial Vehicle Show please contact tim@cvshow.com

For further information on maximising your PR opportunities as an exhibitor please click here

EXHIBITOR SUPPORT

Email footer to encourage your clients and prospects to register for the Show and drive visitors to your stand.

Email campaigns widely distributed to media, visitors and fellow exhibitors. They provide valuable opportunities to share your latest news and show plans to a wide audience in the lead-up to the Show

Social Media - follow us on Twitter, Facebook, LinkedIn and we will do the same. Please use the tag @TheCVShow in your Show related social media posts

Media website for journalists to see your latest press releases, videos & photos

Exhibitor promotion designed to help you to invite your customers and prospects to register for the Show and visit your stand. For more details on marketing support offered to exhibitors by our approved contractor, REGBOX click here

Media centre at the Show for your media kits and press interviews

Launches - let us know about any products or services you are launching at the Show. We can then use this material to build into our own Show PR plans to help promote your brand and presence at the event

Show photographers and videographers on site for the three days. Please let us know if there is anything specific taking place on your stand over the course of the three days (launches, demonstrations, live talks etc) and we will do our best to cover it

8 - 10 JUNE 2021 • NEC • BIRMINGHAM • UK

EVENT MARKETING

Fully integrated campaigns across multiple channels supporting pre-registration and awareness:

EXHIBITOR SUPPORT